Articles Published in Magazines and Newspapers

1 2022

Name of Faculty

Dr Sabina A Nair

Title of the Article

  1. A Study on Neuromarketing Strategy and Br
    Battling in Winning Consumer Durable Market
  2. Impact on Neuromarketing Strategies on Consumer Buying Behaviour

Published In

  1. NAAS rated journal_x0002_
  2. International Journal of Sales & Marketing Management Research and Development
  3. (IJSMMRD), Volume 10, Issue 1, Edition
  4. hesis submitted to Madras University
  5. The Indian Express
Year of Publishing ---
2 2021

Name of Faculty

Dr. Sujata Shahi

Title of the Article

Intellectual and Metal Growth Measures in the Students after Corona

Published In

Haryana State Higher Education Council, Panchkula

Year of Publishing 2021
3 2021

Name of Faculty

Dr. Megha Pushkarna

Title of the Article

Growing up Years and self-esteem

Published In

Careers Ahead - View Link

Year of Publishing 01 April 2021
4 2021

Name of Faculty

Shriya Vashisht

Title of the Article

Does your child have autism? Are you ignoring or taking care of it - Intellectual and Mental Growth Measures in the Students after Corona

Published In

Reporters Today Magazine - Haryana State Higher Education Council, Panchkula, 2021

Year of Publishing 7/1/2021
5 2020

Name of Faculty

Dr. Kakoli Sen

Title of the Article

Case "Alpha Advantech LLP: Reaching the Masses"

Published In

Richard Ivey publication, Code: 9B20A036, listed with Harvard Business Publishing

Year of Publishing April 22, 2020
6 2020

Name of Faculty

Dr Meha Pant

Title of the Article

Globalization in Peril

Published In

Economic and Political Weekly

Year of Publishing 13th June 2020
7 2020

Name of Faculty

Dr. Vidhisha Vyas

Title of the Article

  1. Reinventing Faculty in online Teaching Era - View Link
  2. M&A Deals likely to revive post-pandemic - View Link

Published In

  1. The Education Times
  2. The Hindu Business Line
Year of Publishing May 30, 2020; July 15, 2020
8 2020

Name of Faculty

Anamika

Title of the Article

  1. Not an equaliser
  2. China and the future of UNESCO's curriculum framing body
  3. After the offer letter
  4. Open campus challenge: NEP's vision for drawing foreign universities to India requires fine-tuning

Published In

The Indian Express

Year of Publishing 2022; 2021; 2021; 2020
9 2019

Name of Faculty

Dr. S. Subramanian

Title of the Article

Engineers Relevance of a Management Course

Published In

CL Educate, Management Compass Magazine

Year of Publishing 1 Jan 2019
10 2019

Name of Faculty

Ms. Divya Saxena (Psychologist)

Title of the Article

  1. Why Focus on Self Confidence?
  2. Dealing Mindfully with Anger and Conflict in your relationship

Published In

  1. Advika
  2. Advika
Year of Publishing March, 2019; February, 2019
11 2019

Name of Faculty

Prof. Kesavan Baskkaran

Title of the Article

  1. India on the threshold of Design Education Revolution
  2. The Compromised Duo
  3. Enriching the Career Prospects of GST Professionals

Published In

  1. Higher education review Magazine
  2. Deccan Herald
  3. Finance and Accounting Institutes special Higher Education
Year of Publishing May, 2019; February, 2019; May, 2019
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